The iPhone 17 came out on 19 September 2025 and, as always, its launch causes a lot of ink to sink. But one question comes back every year: Do you need to buy a new iPhone when it comes out or wait to enjoy a better price?
Good news, price forecasts show that waiting a few months can save up to 300 €. Here is the complete guide to find out when to buy iPhone 17, 17 Pro or 17 Pro Max at the best price.
iPhone 17: quick declines after release
- Launch price : 969 € (256 GB minimum, Apple having deleted 128GB version).
- Projected decrease :
- November 2025: about 800 €
- March 2026: Under 700 € (-30 per cent in 6 months)
👉 Waiting 6 months could turn iPhone 17 into One of the best quality/price choices of 2026.
iPhone 17 Pro: a price that falls after 7 months
- Launch price : 1329 € (256 GB).
- Expected developments :
- October/November 2025: possible slight increase
- April 2026: about 1080 € (-19 %)
- Summer 2026: under 1050 €
👉 For fans of power, photo and design, the iPhone 17 Pro becomes interesting from spring 2026.
iPhone 17 Pro Max: an economy for the most patients
- Launch price : 1479 € (256 GB).
- Projected decrease :
- December 2025: under 1350 €
- June 2026: around 1200 € (-20%)
👉 The Pro Max remains dear to his exit, but wait 9 months can save you close to 300 €.
What about iPhone Air 2025?
New range announced at the Apple 2025 Keynote, iPhone Air starts to 1229 €. Too recent to establish a reliable trend, but it should follow the same downward logic as other models. An alternative for those who want a lighter and modern iPhone, without going to Pro Max.
Should we buy the iPhone 17 when it comes out or wait?
In summary:
- Buy on output = take advantage of the last model immediately, but pay the high price.
- Wait 6 to 9 months = achieve significant savings
